Another example of our work for John Gallin & Son demonstrates that a great placement for a client can lead directly to new business. After several discussions with Crain’s New York Business about a feature profile on the Gallin firm, an editor there finally agreed to assign a writer. The piece that ran prompted one former client who recalled a good experience with Gallin to re-hire him - on the spot! In addition, when the Gallin president spoke to another prospect, the prospect said he had just read the Crain’s piece, and he too proceeded to hire the firm. Several other leads related to the Crain’s story turned into new business as well.