| • | Senior-level involvement — right up to the top. |
| • | Quality of service, ideas and writing. In a survey of our peers, we were named one of the best public relations firms in New York City.
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| • | Excellent reputation among journalists.
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| • | The right size — full-service, yet small enough to obtain personal top-level service.
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| • | Low turnover of personnel.
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| • | Complete up-to-date technological capabilities.
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| • | Close relationships with public relations people all over the world, through high-level personal leadership in the Public Relations Society of America, and equity in Pinnacle Worldwide, an international network of public relations firms.
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